The Treble To Release Full-Length Album Modernaires with Cadence Music
Submitted to Cashbox Canada
The new video for the album's second single "Ten Thousand Floors" is premiering today via the band's Facebook page. The video is led by a strong narrative with the story told through the eyes of the video's protagonist and chronicles her struggle with escaping addiction. The band describes the video in terms of the human struggle, " Ten Thousand Floors is about the way we respond to being pushed and pulled by the things in our lives. This video is a story about the way we fall, and the way we pick ourselves up. " Shot at the legendary Burton Cummings Theatre in Winnipeg and directed and edited by band bassist Patrick Hansen, the video was entirely self-produced by the band with support from Manitoba Film & Music.
Produced by award-winning producer Rob Wells (Ariana Grande, Tyler Shaw, Justin Bieber), Modernaires showcases their catchy alt-rock tracks filled with a mix of strong melodies and anthemic harmonies. Since its summer release, debut single " Wherever You Go " has been featured on radio stations across the country and climbed to #3 on the Sirius XM's Grocery List Top 10. The accompanying lyric video was created with thousands of light painted photographs from artists around the globe and have more than 20,000 views on YouTube.
The Treble are: Mark Brusegard (vocals) | Colin McTavish (keys) | Graeme Woods (guitar)
Patrick Hansen (bass) | Dana Jerlo (drums) www.thetrebleband.com