Audiotree North Launch Video Project at the Horseshoe Tavern on May 11 2018

Audiotree North.png

Submitted to Cashbox Canada

As part of Audiotree North's launch, the team filmed live music videos with six artists in Toronto; including PUP, Lido Pimienta, Casper Skulls, Pony, Magic Giant, and Begonia. Today, they share the live performance video for Begonia's track, Out Of My Head.

"I wrote Out Of My Head at a pretty desperate time in my life," says Begonia, of the song. "I had just found the courage to separate from a very toxic relationship but wasn't fully prepared for how hard the fall out would be. I felt haunted by all the memories and had trouble seeing things clearly. When I wrote the lyrics, I kind of pictured myself yelling at...myself. I was begging myself to move on and rise above the darkness that I felt was following me, while also trying to take stock of how far I had come by simply leaving that relationship behind in the first place. I knew I just had to keep moving forward even if it didn't feel easy. The main message is basically just to trust your instincts and that sometimes even in your darkest moments you have more power than you think. Power from family, from a community, but most importantly power from inside yourself."

Known for her voice in the Juno Award-winning harmony-driven group, Chic Gamine, Begonia will also be performing at Audiotree North's official launch party during Canadian Music Week on May 11th at the historic Horseshoe Tavern. Other confirmed performers include Ought, Casper Skulls, Pkew Pkew Pkew and Pony.

Audiotree North is a partnership between Paquin Entertainment and Chicago-based Audiotree whose mission is to create a multi-faceted artist discovery platform through unparalleled live performance formats. Since Audiotree began in 2011, the multimedia company has filmed and recorded over 3,000 artists, including Shakey Graves, Glass Animals, Julien Baker, Arkells and The Sheepdogs. In addition to the "Far Out" live video sessions, Audiotree also films studio sessions and live performances at one of their Chicago venues: Lincoln Hall and Schubas. Audiotree currently boasts over 330k YouTube subscribers from around the world, who've watched more than 500 million minutes of content.