Another message from a tech firm that promises me that I can find the next big artists by looking at different numbers on different outlets. Outlets, well they seem more just stats from social media and streaming platforms. As I have written before that is just 25% of the artist's career. It really doesn't give any accurate picture of what is really going on.
Sure, you can get some sales figures from these numbers, at least some pinpoint, but not what is coming, just the past. When the numbers start to reach critical levels someone has already discovered this artist and that is why you have you have those numbers.