It seems like every country has its own showcase festival now. They are popping up like mushrooms and today you can visit a showcase every week somewhere around the world. The problem right now is many of the new ones might not have the quality to is sufficient to spend your money on them. It’s getting harder and harder to be relevant and the competition is high.
SPIKE is Bulgaria’s first showcase and had its premiere 26 to 29 of May in Plovdiv, Bulgaria. A reason why showcase festivals haven’t been present in Bulgaria before is the lack of an export office and a production company. This edition has been brought up by the private companies PanHarmony and Blue Hills Events that wanted to invest in the Bulgarian scene and take Bulgarian music out of Bulgaria.