Winnipeg rockers BULLRIDER state their status loud and clear in this, their latest single and (literally) head-bobbing video, “Happy Where I Am”.

Not a bad mantra to live by…. Watch and Hear for yourself:

They’ve got a lot going on to back up that claim: Together since 2012, the Winnipeg-based four-piece pooled together some serious talent in Bobby Desjarlais (The Bokononists, Attica Riots), Ben Ferguson (Ash Koley), Tom Sinnott and Chris Peluk (Alverstone, Mad Young Darlings) to bring their complete yet complex palate of sonic sojourns — from fun-loving to dark and heartbroken, haunting to near-psychedelic in its experience— to stages at The Forks Winnipeg, Harvest Moon Festival, Dauphin’s Country Fest, ManyFest, Hoot Owl, and more.

“Turns out, I didn’t just want to sing about it, I wanted to scream about it.”

That’s BULLRIDER’s frontman Bobby Desjarlais referencing the band’s newest single release, “Dying”.

“It’s about death, yes,” he says plainly, laughing. “But really, it’s mostly about living life to its fullest.”

Watch and listen to “Dying” here:

“I had a very close family member diagnosed with cancer say to me, ‘when you have cancer, you’re the only one in the room willing to make a joke. This resonated with me; the fact they would still take the responsibility to make people laugh while they’re sick and possibly dying is real strength. I wanted to help out and sing about death, which is traditionally a difficult topic to breach.”

Which brings us back to… “Turns out, I didn’t just want to sing about it, I wanted to scream about it.”