The Yorkton Film Festival has announced the first round of nominees for the 2025 Golden Sheaf Awards, with Ultramagnetic Productions’ new documentary Play it Loud! How Toronto Got Soul earning a nomination for Best Arts/Culture Film.

The TVO Original doc reveals the vibrant but largely ignored Toronto Jamaican music scene from the 1960’s to the ‘90’s, through the life and music of the legendary Jay Douglas. The teenaged Douglas moved to Toronto to join his mother in 1963 and was quickly initiated into a thriving, underground Black music scene. As the lead singer of The Cougars, a group that included local legends Jackie Richardson, Jo Jo Bennett and Everton “Pablo” Paul, Douglas broke into the competitive Yonge Street music scene as one of only two bands to play at the storied Le Coq d’Or. The other group was Ronnie Hawkins’ Hawks, precursor to The Band.

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