The Technical Shortcuts You Should Avoid!

Fri Jun 19
Peter Åstedt

Yes, every time you see a new superstar they just appear. Or it seems like it. Most of the time they have been around for years. In the industry, you usually hear about the next star a year ahead. Before it was usually three years ahead, but things are going faster without internets no borders. Still, it never happens overnight, and it never happens as fast as you think.

Just a couple of examples. I had a meeting with Avicii:s manger at least two years before he even became big on the DJ market. After he became big there it took at least two to three years before he went on to the normal big pop market. My guess is that I knew the name at least five years before the coolest mainstream started to recognize him.

Halsey, we got from out American record label they where friends with Haley’s manager and they told us she was going somewhere. She just released Badlands and was going well. I guess the mainstream here in Sweden really does not know her yet.

DOWNCHILD Live Streaming Fundraiser Concert with Dan Aykroyd, Colin James & More

Tue Jun 16
Live at Massey Hall

The Legendary Downchild Blues Band Present A Free Father's Day Charity Concert In support of The Unison Benevolent Fund with Special Guests - Dan Aykroyd, Colin James, James Cotton, Colin Linden, Jonas & Wayne Jackson Of The Memphis Horns.

In celebration of Father's Day and what would have been the final date of The Legendary Downchild Blues Band's 50th Anniversary Tour, the band are streaming their "Live At Massey Hall" concert in its entirety as a FREE SHOW for fans on Sunday, June 21, 2020 at 7:00 Pm (EST), all in support of a very important cause, the Unison Benevolent Fund.

Downchild were joined on stage by some very special guests for their historic "Live At Massey Hall" performance, including Hollywood Star Dan Aykroyd, blues/rock icon Colin James, American blues legend, James Cotton, Grammy Award winner Colin Linden, Montreal chart topping rocker Jonas and the one and only Wayne Jackson of The Memphis Horns.

BTW - This Week-NeroArgento, Paradas, Linda Carone, Julian Taylor, Melanie Peterson, Crystal Shawanda

Fri Jun 12
Neroargento

This week we spotlight Donnie Blais and his team at Rancho Relaxo restaurant. These thoughtful folk are putting out 500 meals a day to feed those in need. Please support Rancho Relaxo next time you’re up for the best Mexican food in Toronto. Blais has been feeding rock’n’rollin Toronto since the Nineties, both touring acts and local up and comers, many of the latter dining free courtesy of the man’s generous heart and community spirit.
ranchorelaxotogo.com/

In case ya missed it, here's the new single / music video 'Inside' from Rockshots Records latest signing Neroargento. The single is off upcoming album "Circles' due out later this summer. This album will be big for fans of Motionless In White, Falling In Reverse, Linkin Park. Dude cooks up a likeable brew of melodic metal, grunge and electronica.

Get ‘Inside’:

Why The Industry is Not Answering

Fri Jun 12
Peter Åstedt

I read a great article on a site that sells email lists. They wrote that they get a lot of complaints that their lists don’t work. People didn’t get answers they sent to over 1000 emails and only got two answers. The site explained that you really need to check out the blog, radio station, record label, etc before you send it to them. Not just send an email. Yes, this takes time. It’s quite easy to just put emails into an email list and just send a generic e-mail. The problem is that it never fits everyone. The generic email almost never fits anyone.

You have to go into each site to see what’s it all about and adapt your email content. So instead of sending 1000 emails in one hour, you are down to be able to send maybe 30 emails a day if you are working efficiently.

Why don’t people answer? Here is a mail that came into one of the festivals we work with. On Facebook not even on the official email that goes to the bookers.

Dear,

Hope you're ok.

We contacted you before, last year, about a concert of ******** from USA, blues, bluesrock.

BTW This Week-Band Ladies, St. Mars, Mike Janzen, Martha and the Muffins, The Pack A.D., Ondara, Terry O’Brien

Fri Jun 05
Band Ladies

This week we spotlight a location that has the unfortunate distinction of being Toronto’s oldest continuously operating food bank.

The Scott Mission 502 Spadina Ave, Toronto

Morris Zeidman, an ordained Presbyterian minister who was born in Częstochowa, Poland, and converted to Christianity from Judaism, founded The Scott Mission with his wife Anne in 1941.It was their belief that the hunger of the physical body needed to be addressed as well as the hunger of the soul.

General Inquiries 416-923-8872 ; Women and Family Food and Clothing Bank 416-923-3916 ; Donation Line 416-923-2400 info@scottmission.com

Holly Thompson, Director of Public Relations, ph:416-923-8872 ext 295.

COVID-19 -- Food bank open Mon-Fri 9 am-12 noon pick up at north end of building *takeout hot meals available Mon-Sat 10 am-12 noon, pick up at laneway window at south end of building  bag lunch available Mon-Sun 4 pm at laneway door at south end of building *Shelter Open Mon-Sun

You Must Love the Fools

Fri Jun 05
Peter Åstedt

Right now I get up to ten friend requests on Facebook every day. No, I don't count the girls with scanty clothing that always are home alone who are looking for a male companion. Those are the ones who are just listening to bad Britney pop and have bad music taste my girlfriend tells me so I erase those. I don't want people with bad music taste in my feed. The ones that are adding me are real people. It's not that I'm popular either. I guess I'm listed somewhere.

Anyway, part of these is what I call drive-by shooters. People that just add you and then five minutes later send you a song to listen to. Just reminded me; I got one of those girls with fewer clothes playing ukelele the other day, oh well back to the subject, they send you a song but never tell you what to do with it. Okay, listen to it but what then? I have never encountered any of them that have ever been any good.

BTW This Week-Liza Anne, Oxen, Mele Fleming, Gord Sinclair, Evangeline Gentle, Drake Jensen

Fri May 29
Liza Anne

This week’s food bank spotlight:
St James Food Basket
400 Burnhamthorpe Rd Toronto ON

Please call St James Food Basket at 416-622-4114 before visiting in person.

Typical Operating Hours
Wednesday: 1:30pm - 5:30pm.We provide a full buffet meal starting at 1:30. If you live in this area, please donate if you can.

To date the Cashbox Canada Food Bank Initiative has raised $725.00 for neighbourhood food banks. Thank you for helping and keep up the good work!

Not often a seasoned artist announces a career defining new album but blame it on CoVid. Rockist singer/songwriter Liza Anne’s Bad Vacation out July 24 is meant to be just that. This collection of art rock anthems, new wave jams and power pop earworms is set to establish Liza as a breakthrough independent artist and a bold young voice in mental health self-awareness.

Rick Springfield & Vance Degeneres “THE WALL WILL FALL” Raises Fund for Feeding America

Fri May 29
Rick Springfield & Friends The Wall Will Fall

Rick Springfield and Vance DeGeneres “Ultimate Mini-Series: The 60-Second Guide to Songwriting with a Partner”, started off as a way for the two friends to have some fun online will home-sheltering during the current Covid-19 pandemic. But what began as a way to share a few laughs with their online communities grew into a popular 28-episode series and produced a rousing, uplifting universal anthem of hope and love. The song and video for “The Wall Will Fall” was released Friday, May 8 and all proceeds from the sale of the song will be going to benefit Feeding America.

Watch the video of ‘The Wall Will Fall’ here:
https://youtu.be/BMHI0KW39ho

The “Ultimate Mini-Series: The 60-Second Guide to Songwriting with a Partner”, series featured a very smart and witty back and forth between the two, veering from showcasing musical ideas, suggestions from some famous friends and hilarious revisionist music history lessons showcasing Rick’s impressive collection of Beatles memorabilia. 

Lynx of Legendary Band Random Order Creates Re-release of “Things Fall Apart” to Critical Acclaim

Fri May 29
Random Order

“Things Fall Apart” was originally performed, recorded and released in 1995 by Random Order from the album ‘Not A Perfect World’. It was Random Order's first CD and was actually originally recorded on tape.

Listen to various streaming options of “Things Fall Apart” here:
randomorder.bandcamp.com/
www.smarturl.it/RandomOrder_Spotify
ffm.to/47b9dgo

This Is Why You Really Can't Release DIY

Fri May 29
Peter Åstedt

I'm currently working with The Magnettes new single "American" and I just see all the logistics that show a DIY artist really can't release on their own. It's not even possible with them even knowing what is needed. In fact outlets most are actually out there available for free to grab. But they can't really access all these channels needed.

Sure, there are plenty of outlets for the DIY artist to reach ie Spotify and some other platforms. Why I mention Spotify is the fact that the general DIY artist just cares about Spotify and really nothing else. They think as long it's on Spotify it will somehow get discovered .

There are almost 40 000 releases uploaded to Spotify every day. So just start with that you need to have the knowledge to release on a Friday which is the official release day. Just this week I have seen at least twenty DIY artists upload and release on other days of the week. Sometimes even on holidays, like someone would take more notice on a holiday? Just that simple mistake can make the DIY release  just go wrong.

BTW This Week- KIIA, Thao & The Get Down Stay Down, John Borra, Gianni Bodo, Terry Guy, Junkowl, Bruce Cockburn, Jadyn Lamb

Fri May 22
KIIA

It’s a beautiful sunny day in Toronto. What better time to drop by your local food band and show it some love. Spotlighting: St Ninian's Anglican Church Food Bank 930 Bellamy Rd N Toronto ON, Canada M1H 1G9. Hours Tue 5 pm-8 pm, Wed 9 am-11:45 am

Please call St Ninian's Anglican Church Food Bank at 416-438-3750 before visiting in person.

Pop Artist Ashley Lyn Gets Candid & Direct About Love & Career in “I Want It 2”

Fri May 22
Ashley Lyn

Canadian artist Ashley Lyn gets direct — in more ways than one — for her newest single and video, “I Want It 2”.

The Toronto-based Jamaican-Chinese pop powerhouse is all-business, remiss to hold back in song (this one lands as a sultry, attitude-packed track and visual about curving dudes on her quest for true love), and her career (the track’s backstory serves as a manifesto of sorts — read on).

“I wrote ‘I Want It 2’ in a Starbucks with an old classmate of mine from back in University who is now a producer,” she starts. “The lyrical concept was to make a modern-day version of Cassie’s ‘Long Way 2 Go’ mixed with a few of my other influences like Fifth Harmony, Jasmine Villegas, Pia Mia, Tinashe, and Mabel.

Watch and listen to ‘I Want It 2’ here:

The IQ And EQ In The Music

Fri May 22
Peter Åstedt

Just to have a high IQ is not always a good thing. I was just watching a game show on TV and the contestant  was in MENSA (a club for people with high IQ) and had a high IQ. Lost on the first question on how many legs a spider has. IQ shows how good you are on logical things. It doesn’t  really say if you are smart or successful.

Also, this contestant, you really felt that she was not someone you really wanted to have a conversation with. What she was lacking was quite a lot is EQ. Your EQ is the level of your ability to understand other people, what motivates them, and how to work cooperatively with them.  So, having one of these is good but you can perform badly on other things. Like you are super smart but friendly like a venomous snake. Or you get along with all people but not really see when people take advantage of you.

BTW - Catbite, Omnigone, Liona Boyd, Matt Weidinger, Call Me Malcolm, Martha & Rufus Wainwright, Unison Benevolent Fund, Busty & The Bass

Fri May 15
Catbite

This week’s spotlight: Bluffs Food Bank  33 East Road, Toronto.

Thursdays 1:00 p.m. to 3:00 p.m. and 6:00 p.m. to 7:00 p.m., by appointment, the Bluffs Food Bank is open to give groceries to those who need help.  Sandwiches, hot soup, coffee & tea are available. Drop off grocery or boutique donations on “Welcome Wednesdays” 9 a.m.-12 p.m. Please help Scarborough’s most enduring food bank.

The Bogus Record Labels Are As Necessary As A Fish Needing A Bicycle

Fri May 15
Peter Åstedt

I just came out of a meeting for record labels. Yes, record labels have organization meetings just like all other business organizations. I have been a member for the past 25 years, so it was fun meeting people that actually do the same things like yourself and really indulge in record label nerd talks. Before the meeting, I met up with another label that used to be active in this local organization but now is in the bigger worldwide organization.

She just said “I don’t care any longer about the local chapter. It’s really too low a quality of members to be even taken seriously as working in the music business. In reality, they are worse than the artist themselves at their job. It is mainly a junkyard of people that are employed by organizations to give out music in a really bad way. My belief is that the artist would do it much better themselves then being pampered by these bogus so-called record labels."

‘First Lady of the Guitar’ Liona Boyd is “Sending Love In The Time Of Corona”

Mon May 11
Sending Love In The Time Of Corona

Multi-award winning and Gold and Platinum-selling Canadian, ‘First Lady of the Guitar’ Liona Boyd is “Sending Love In The Time Of Corona” by way of a new single available now.

Watch and Listen here to “Sending Love In The Time Of Corona”

Proceeds from the song’s release will be directed to the Unison Benevolent Fund to help support musicians and industry professionals with counseling and emergency economic relief.

“While bicycling early one morning near my winter house in Palm Beach, Florida, I was anxiously thinking about my friends, family and fans scattered around the world and how we are all having to cope with rapidly changing times due to the COVID-19 pandemic,” Boyd shares of the song and its heartfelt inspiration. “I began to hum the melody and lyrics to a little song, which would become ‘Sending Love In The Time Of Corona.’

BTW This Week-Jesse Cook, Satori, Commonwealth Choir, Shred Kelly, Felixity, The Temporary Residents, DeeDee Butters

Fri May 08
Jesse Cook Photo Credit Jaime Espinoza

This week spotlighting Oasis Dufferin Community Centre Food Bank

1219 Dufferin Street Office Hours::Monday - Thursday 9:30am - 3:30pm  Food Bank: Wednesdays 9:30 am to 12:30 pm - Lineup on Dufferin Street  Take-out dinner: Tuesdays starting at 5:30
https://oasisdufferin.org/

Bryant Didier, Brent Haynes & Evolutionary Music Co-operative support Oasis Dufferin CommunityCentre Food Bank

Always 'Cook-ing up' something, is our multi-award winning and internationally acclaimed guitarist, composer and producer Jesse Cook called on his tens of thousands of fans to collaborate on his newest song. The result was an overflowing inbox of contributions from around the globe and a new song, “One World, OneVoice , just out.

“I asked if we could sing a song, together, from all over the world,” Cook shares. “Initially, I wasn’t sure if anyone would take me up on my offer, so I was completely unprepared for the flood of videos that overwhelmed my inbox.”

Say No to Play for Free

Fri May 08
Peter Åstedt

You always get artists complaining that people think they should play for free on parties, pubs and other things. Usually, with the saying, it’s good for promotional for you. I have seen artists ranting long things around how stupid people are, and that they are worth being paid, etc.

At the same time, I get this all the time. Okay, I’m ranting about it right now. And the reason for that is because I had several people talking to me about this problem that are professional people in the business. Right now since there is a lockdown and releasing music seems to be the only way to get something done it just comes in double than usual.

Just as annoying as people asking for an artist to play for free. As a professional, it’s equally annoying with an artist that thinks I should do them favors for free. I just got this message:
I’m releasing a new single next week. Though if you know some good outlets that I should send it to?

Jesse Cook Called on Fans to Collaborate in New Single, “One World, One Voice”

Fri May 08
Jesse Cook One World One Voice

Two weeks ago, Canadian multi-award winning and Internationally acclaimed guitarist, composer and producer Jesse Cook called on his tens of thousands of fans to collaborate on his newest song. The result was an overflowing inbox of contributions from around the globe and a new song, “One World, One Voice”.

“I asked if we could sing a song, together, from all over the world,” Cook shares. “Initially, I wasn’t sure if anyone would take me up on my offer, so I was completely unprepared for the flood of videos that overwhelmed my inbox.”

Watch as Participants from Every Corner of the Map Contribute to the Award-Winning Artist’s Newest Release:
https://youtu.be/8u2sZ-zti7s