Simply put: rarely do you come across a globally heralded, multi-award winning female veteran of the music industry who continues to be a ground-breaking, ceiling-shattering revolutionary in all she does for three decades, and counting.
But such is the case for Canadian electronic music scene queen Melleefresh as she toasts her landmark and visionary 25 year tenure helming Play Records — and even longer as a veritable artistic force to be reckoned with in her own right.
Deemed “one of the pivotal figures in North American dance music” by Clash Magazine, the Toronto-based EDM dynamo has been a prominent avant-garde performance artist for the last 30 years.
Linked above are 16+ pages of deeply entrenched, wildly fascinating Canadian industry lore (think crossover tales of: deadmau5, Kevin Hearn pre-Barenaked Ladies, Peaches, Atom Egoyan, The Tragically Hip, Fashion Cares, an arrested ‘Care Bear’ on the front page of The Sun…)
And yet, the candid collection barely scratches the surface of the insightful tales this iconic artist and businesswoman can speak to.