The Magnettes American!

Fri Jun 12, 2020
The Magnettes

American The MagnettesSwedish alt-pop outfit The Magnettes, consisting of front duo Rebecka Digervall and Sanna Kalla and producer Tomas Bäcklund Tuneström reveal their new single “American”, a driving, anthemic Springsteen-esque runaway drama.

“We have a problem with America. Or maybe with ourselves. America is all about the things we love and the things we hate. Since we were babies, it taught us what love was and how to live the dream, and like junkies we swallowed it all in chunks.”

“Dylan, Denny’s and Dawson’s Creek, the twists and turns of teenage drama, extra salt, extra sugar. We viewed the world through that filter and plastered American Romance on our surroundings, until slowly but surely we realized what we already had was kind of OK too.”

The recording is a 21st century wall-of-sound. Layers upon layers of dreamy guitars, thunderous drums, hard-hitting pianos and vintage string machines, resulting in the soundtrack to a yet-to-be dreamed up road movie.

Yes They Will Go on Pictures!

Fri Aug 30 2019

No, don't take a friend that makes great Instagram pictures to take your band photos! No, don't be so damn artistic that you don’t know what the pictures are supposed to portray! And for f**k sake, if you don't know how to work with colours and lighting and make then in black and white, we just know that it's not good. Black and white can be cool, but you need to have the option to also have it in colour.

I got a phone call from a booker that will take out some bands at our festival. Of course, he has no chance to listen to all 150 bands that are on the site. Instead, he went into the bands that he knew and after that those that had great pictures and said something. Usually, if the band has a professional picture, they usually have a full show.

I could see so many good bands just be overlooked because they haven't taken the time to work with the picture. Yes, it needs to be a good photographer that knows about lighting that should take pictures not your best friend with a system camera. This is what gets people to look at your band in a roster or a post.

Swedish Group The Magnettes Got the ‘Shakes’ (Falling in Love)

Fri Jul 26, 2019
Swedish Group The Magnettes Got the ‘Shakes’ (Falling in Love)

Falling in love is universal, and no matter how many decades of love songs there are out there, the feeling and angst is the same. With social media, ‘instant’ ways of communicating, and disposable relationships in this fast-paced world, the heart and emotions remain the same.

The latest offering from Sweden’s supergroup, The Magnettes ‘Shakes' (Falling in Love) combines the throwback feeling that we all recognize with a current twist that is well-crafted, capturing the timeless feeling we all so easily recognize. 

 Rebecka Digervall, Sanna Kalla and producer Tomas Bäcklund Tuneström make up the musical backdrop of The Magnettes, and have been steadily gaining momentum on a global level, sharing their unique style of music and videos, which quite frankly is refreshing with what is currently being played on radio, YouTube and all other sharing platforms.

The Magnettes Return With Ambivalent Party Anthem ”Anx”

Fri Nov 02 2018
The Magnettes Return With Ambivalent Party Anthem ”Anx”

Northern Swedish pop outfit The Magnettes, consisting of lead vocalists Rebecka Digervall and Sanna Kalla and producer Tomas Bäcklund Tuneström, are back with their new single ”ANX”, available Nov 23, on all digital platforms. The track with its hearty chorus chant, it’s raw guitars, 80’s synths and upbeat, driving rhythm contrasts to the deeper message of the song. The band explains: ”It’s like an ambivalent party anthem. The song is about dealing with FOMO, about wanting to let go, throwing yourself out there and failing. It’s that feeling like you gotta do what everybody else is doing but it doesn’t really come naturally to you. It’s fake, it’s scary and it’s just fucking exhausting.”

This pop band was founded in Pajala, Sweden and has crafted their own blend of electro-pop and riot grrrl punk. In 2015 they performed at SXSW in Austin, TX and signed with label Digsin, where their debut album ”Ugly Youth” was released in 2017. The album was chosen as one of the best albums of 2017 by PopCrush.